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Adform

Adform

Private
CopenhagenEnterprise Softwarehttps://adform.com

Last Round

Growth Equity

Apr 8, 2019

Total Funding Raised

$60.63M

Company Overview

Adform operates in Enterprise Software and is based in Copenhagen. Its latest recorded funding round was a Growth Equity round in April 2019.

Adform is a digital media advertising technology company that provides an integrated software platform for buying, managing, and serving digital advertising.

Sector

Enterprise Software

Verticals

Digital Advertising, Marketing, Digital Publishing

Business Model

B2B

Customer Profile

Usage-Based SaaS, Revenue Share, Subscription SaaS

AI Layer

Application

Historical Pricing

Historical view of private secondary pricing and transaction trends.

Pricing history

Caplight clients see full MarketPrice™ history and secondary transactions.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

Momentum history

Caplight clients track how buyer interest and sentiment change over time.

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Adform Comparables

Compare Adform with similar companies based on industry and business-model similarity.

Adform comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Equativ
84%
Nexxen
81%
Quantcast
79%
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Adform Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Growth EquityApr 8, 2019
DebtDec 7, 2015
Series BMay 14, 2014
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Key People

Founding team and executive leadership

Troels Jensen

CEO Adform

Executive Team

Jochen Schlosser

CTO CPO

Executive Team

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Adform Investors

Notable investors and investment history

Adform investors
InvestorRounds
GRO CapitalGrowth Equity
VIA equityGrowth Equity, Series B
Danica PensionDebt

Market signals

Structured signals derived from secondary market and firmographic data.

  • Mar 3, 2026

    Dovilė Buinickaitė promoted to Senior Vice President, People & Culture.

  • Jan 1, 2026

    Recognized by Red Dot and iF Design for UX.

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Recent news

Latest coverage and updates

  • expands_offices_inNov 10, 2026

    Adform expands its Asia-Pacific team in Singapore with a newly created Account Director role as part of three senior appointments across the region on Nov 10th '26.

  • expands_offices_toNov 10, 2026

    Adform expands its presence to Victoria as senior solutions consultant Alexander Cujko relocates from Sydney to Melbourne, becoming its first employee based in Victoria, on Nov 10th '26.

  • promotesNov 10, 2026

    Adform promotes Finley Matheson from Commercial Director to Regional Manager, APAC, where he drives the company’s success and growth across the region.

  • hiresNov 10, 2026

    Adform hires Riddhima Minocha as Account Director in a newly created role in Singapore, where she oversees the company’s most strategic client relationships across APAC after joining from The Trade Desk.

  • promotesNov 9, 2026

    Adform promotes Cujko to senior solutions consultant after two years with the company, as he relocates from Sydney to Melbourne to become its first team member in the Victorian market.

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Adform Filings

Explore SEC and related filing metadata, where available.

Adform filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

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Frequently Asked Questions

Common questions about Adform's valuation, stock price, and market status.

Is Adform a public or private company?

Adform is a private company.

What is the current stock price of Adform?

Adform is a private company, so its shares have no public market price. Caplight tracks Adform's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.

How much is Adform worth (valuation)?

Valuation information for Adform is not publicly available.

Can I buy Adform stock?

Adform shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.

When was Adform's last funding round?

Adform's most recent funding round was Growth Equity on April 8, 2019.

Who are the main investors in Adform?

Key investors in Adform include GRO Capital, VIA equity, Danica Pension.

Will Adform IPO soon?

No public IPO plans have been announced for Adform.

How can I track Adform secondary market activity?

Caplight tracks bids, offers, and trades in Adform's shares on secondary markets.

Firmographic Details

HeadquartersCopenhagen
Employee Range638
Year Founded2002
Last FundingApr 8, 2019

Institutional Data Access

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