Aura
PrivateLast Round
Growth Equity
Mar 30, 2026
Est. Valuation
$1.6B
Total Funding Raised
$5.39M
Momentum
Top 50%
of companies Caplight tracks
Company Overview
Aura is a fintech and services company that provides digital end-of-life planning tools, prepaid funeral plans, and direct cremation services.
Sector
Consumer & Commerce
Verticals
Personal Finance, D2C Brands, Compliance
Business Model
B2C
Customer Profile
Services & Consulting, Subscription SaaS
AI Layer
Non-AI
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Aura Comparables
Compare Aura with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| Pure Cremation | 92% | |
| Celebration of Life Planning Ltd | 87% | |
| Memoria Direct Cremation | 81% |
Aura Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Growth Equity | Mar 30, 2026 | ||||
| Crowdfunding | Apr 1, 2025 | ||||
| Angel | Feb 19, 2025 | ||||
| VC Round | Dec 10, 2024 | ||||
| Crowdfunding | Aug 21, 2024 | ||||
Seed | May 31, 2022 |
Aura Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Coast to Capital Growth Equity Fund | VC Round |
| General Catalyst | Crowdfunding, Seed |
| Ten Eleven Ventures | Crowdfunding |
| Angel Investment Network | Angel |
| WndrCo | Seed |
| AT&T Ventures | Crowdfunding |
| Warburg Pincus | Crowdfunding, Seed |
Market signals
Structured signals derived from secondary market and firmographic data.
- Mar 30, 2026
$2M round led by YFM Equity Partners
- Apr 1, 2025
$90K raised in crowdfunding round.
Aura Filings
Explore SEC and related filing metadata, where available.
| Type | Date | Amount Offered | Amount Sold | Filing | Pages | Download |
|---|
Filing documents are not displayed on this public page. Request access to learn about available coverage.
Request accessFrequently Asked Questions
Common questions about Aura's valuation, stock price, and market status.
Is Aura a public or private company?
Aura is a private company.
What is the current stock price of Aura?
Aura is a private company with no public stock price. No recent secondary market data is available.
How much is Aura worth (valuation)?
Aura's valuation is estimated at $1.6B based on funding round data.
Can I buy Aura stock?
Aura shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors. Visit https://www.caplight.com to learn more.
When was Aura's last funding round?
Aura's most recent funding round was Series G on March 24, 2025.
Who are the main investors in Aura?
Key investors in Aura include Ten Eleven Ventures, Warburg Pincus.
Will Aura IPO soon?
No public IPO plans have been announced for Aura.
How can I track Aura secondary market activity?
Caplight tracks bids, offers, and trades for private companies. Visit https://www.caplight.com to monitor Aura's secondary market activity and sign up for updates.