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BenefitBay

BenefitBay

Private
Kansas City, MissouriEnterprise Softwarehttps://benefitbay.com

Last Round

Series A

May 21, 2026

Est. Valuation

$12.5M

Total Funding Raised

$28.5M

Momentum

Top 5%

of companies Caplight tracks

Company Overview

BenefitBay operates in Enterprise Software and is based in Kansas City, Missouri. Its latest recorded funding round was a Series A round in May 2026.

BenefitBay is a human resources technology company that provides a SaaS platform for the administration of Individual Coverage Health Reimbursement Arrangements (ICHRAs).

Sector

Enterprise Software

Verticals

InsurTech, HR, Compliance, Workflow Automation

Business Model

B2B

Customer Profile

Subscription SaaS

AI Layer

Application

Historical Pricing

Historical view of private secondary pricing and transaction trends.

Pricing history

Caplight clients see full MarketPrice™ history and secondary transactions.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

Momentum history

Caplight clients track how buyer interest and sentiment change over time.

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BenefitBay Comparables

Compare BenefitBay with similar companies based on industry and business-model similarity.

BenefitBay comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Zorro
92%
zizzl health
91%
Take Command
90%
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BenefitBay Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Series AMay 21, 2026
Seed RoundAug 29, 2025
SeedAug 24, 2023
SeedApr 6, 2023
SeedMay 1, 2021
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Key People

Founding team and executive leadership

Kevin Mullins

President and CFO

Executive Team

B.A. Kelly L. Hall

Chief Operating Officer

Executive Team

Ben Crist

Chief Operating Officer

Executive Team

Jason Houseworth

Chief Product Officer

Executive Team

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BenefitBay Investors

Notable investors and investment history

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Market signals

Structured signals derived from secondary market and firmographic data.

  • Aug 19, 2026

    Grew 19% QoQ, from 64 to 76 employees.

  • Jul 26, 2026

    Monthly visitors increased 70% MoM, reaching 7.6K.

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Recent news

Latest coverage and updates

  • receives_awardAug 21, 2026

    Brandy Thompson, co-founder and CEO of Benefitbay, receives the Lumi Award for Company Growth from Digital Health KC during 2026 Digital Health Day festivities for building a fast-growing company.

  • attends_eventAug 21, 2026

    Benefitbay attends 2026 Digital Health Day in Missouri, where co-founder and CEO Brandy Thompson receives the Lumi Award for Company Growth.

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BenefitBay Filings

Explore SEC and related filing metadata, where available.

BenefitBay filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

Filing documents are not displayed on this public page. Request access to learn about available coverage.

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Frequently Asked Questions

Common questions about BenefitBay's valuation, stock price, and market status.

Is BenefitBay a public or private company?

BenefitBay is a private company.

What is the current stock price of BenefitBay?

BenefitBay is a private company, so its shares have no public market price. Caplight tracks BenefitBay's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.

How much is BenefitBay worth (valuation)?

BenefitBay's valuation is estimated at $12.5M based on funding round data.

Can I buy BenefitBay stock?

BenefitBay shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.

When was BenefitBay's last funding round?

BenefitBay's most recent funding round was Series A on May 21, 2026.

Who are the main investors in BenefitBay?

Key investors in BenefitBay include Ten Coves Capital, Right Side Capital Management, Comeback Capital, Allos Ventures.

Will BenefitBay IPO soon?

No public IPO plans have been announced for BenefitBay.

How can I track BenefitBay secondary market activity?

Caplight tracks bids, offers, and trades in BenefitBay's shares on secondary markets.

Firmographic Details

HeadquartersKansas City, Missouri
Employee Range61
Year Founded2021
Last FundingMay 21, 2026

Institutional Data Access

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