Betterment
PrivateLast Round
Series F
Sep 29, 2021
Est. Valuation
$1.3B
Total Funding Raised
$435M
Momentum
Top 10%
of companies Caplight tracks
Company Overview
Betterment is a financial services company that provides digital investment advisory services, including cash management, guided investing, and retirement planning through personalized, goal-based strategies.
Sector
FinTech
Verticals
Wealth Management, Personal Finance, Investment Platforms, Digital Banking
Business Model
B2C
Customer Profile
Revenue Share, Subscription SaaS, Payment Processing Fee
AI Layer
Application
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Betterment Comparables
Compare Betterment with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| Wealthfront | 87% | |
| M1 | 81% | |
| Acorns | 78% |
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Betterment Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series F | Sep 29, 2021 | ||||
| Debt | Sep 29, 2021 | ||||
| Series E Extension | Jul 21, 2017 | ||||
| Series E | Mar 29, 2016 | ||||
| Series D | Feb 19, 2015 | ||||
Series C | Apr 15, 2014 |
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Key People
Founding team and executive leadership
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Betterment Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Red Swan Ventures | Series A |
| Runway Growth Capital | Debt |
| ORIX Growth Capital | Debt |
| Citi Ventures | Series E, Series F, Series C |
| ORIX USA | Debt |
| Aflac Ventures | Series F |
| Northwestern Mutual Capital | Series C, Series D |
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Market signals
Structured signals derived from secondary market and firmographic data.
- May 10, 2026
Reached over $70 billion in assets for more than 1 million clients.
- May 10, 2026
Serves more than 1 million clients.
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Recent news
Latest coverage and updates
- launchesOct 20, 2026
On Oct 20th '26, Betterment LLC introduces mega backdoor Roth capabilities for its solo 401(k) offering in New York, enabling eligible self-employed investors to make additional after-tax contributions and convert them to Roth through its platform.
- launchesOct 6, 2026
Betterment LLC launches Unified Managed Accounts in New York on Oct 6th '26, combining model portfolios and custom strategies in one account with coordinated rebalancing and automated tax management.
- is_developingOct 2, 2026
Betterment LLC is developing AI agents that utilize its data, following its launch of an AI document reader for brokerage statements.
- partners_withOct 1, 2026
Betterment LLC and Flour Bakery teamed up to recreate a limited-edition loaf at participating locations in Massachusetts, available free while supplies last.
- launchesSep 25, 2026
Betterment LLC plans Model Context Protocol releases for its advisor platform before the end of 2026 as part of additional AI applications across its business divisions.
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Betterment Filings
Explore SEC and related filing metadata, where available.
| Type | Date | Amount Offered | Amount Sold | Filing | Pages | Download |
|---|
Filing documents are not displayed on this public page. Request access to learn about available coverage.
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Frequently Asked Questions
Common questions about Betterment's valuation, stock price, and market status.
Is Betterment a public or private company?
Betterment is a private company.
What is the current stock price of Betterment?
Betterment is a private company, so its shares have no public market price. Caplight tracks Betterment's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.
How much is Betterment worth (valuation)?
Betterment's valuation is estimated at $1.3B based on funding round data.
Can I buy Betterment stock?
Betterment shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.
When was Betterment's last funding round?
Betterment's most recent funding round was Series F on September 29, 2021.
Who are the main investors in Betterment?
Key investors in Betterment include ORIX Growth Capital, Citi Ventures, ORIX USA, Bessemer Venture Partners, Menlo Ventures.
Will Betterment IPO soon?
No public IPO plans have been announced for Betterment.
How can I track Betterment secondary market activity?
Caplight tracks bids, offers, and trades in Betterment's shares on secondary markets.