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Carefull

Carefull

Private
New York City, New YorkFinTechhttps://getcarefull.com/

Last Round

Debt

Jun 18, 2025

Total Funding Raised

$19.7M

Momentum

Top 10%

of companies Caplight tracks

Company Overview

Carefull is a fintech company that provides an AI-powered financial safety platform designed to protect older adults and their families from fraud, scams, and financial mistakes.

Sector

FinTech

Verticals

Personal Finance, Wealth Management, Digital Identity, InsurTech

Business Model

B2B2C

Customer Profile

Subscription SaaS, Services & Consulting

AI Layer

Application

Keywords

financial monitoringfraud protectionelder financial abuseidentity protectionwealth management toolsscam detectionelder fraudfinancial safety platformbehavioral analyticsfintechB2B2Capplication programming interfaceAPIelder techsilver tech

Historical Pricing

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

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Carefull Comparables

Compare Carefull with similar companies based on industry and business-model similarity.

Carefull comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
EverSafe
90%
True Link Financial
82%
The Bonadio Group
67%

Carefull Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
DebtJun 18, 2025
Series AOct 11, 2023
SeedFeb 18, 2021

Key People

Founding team and executive leadership

Max Goldman

CEO And Co-Founder

Founding Team

Todd Rovak

CEO & Co-Founder

Founding Team

Carefull Investors

Notable investors and investment history

Carefull investors
InvestorRounds
Alloy LabsSeries A
Commerce VenturesSeries A
Commerce VenturesSeries A
Montage VenturesSeries A
CIBC Innovation BankingDebt
K50 VenturesSeed
Fin Venture CapitalSeries A

Market signals

Structured signals derived from secondary market and firmographic data.

  • Aug 22, 2026

    Monthly visitors increased 54% MoM.

  • Dec 8, 2025

    Presented at the Money20/20 conference in Las Vegas.

Recent news

Latest coverage and updates

  • hiresSep 1, 2026

    Carefull Corporation hired Gregory Samanez-Larkin as Research Fellow on Sep 1st '26.

  • identified_as_competitor_ofJun 24, 2026

    getcarefull.com identified as competitor of EVERSAFE Advisor. The limited on Jun 24th '26.

  • identified_as_competitor_ofJun 24, 2026

    getcarefull.com identified as competitor of True Link Financial, Inc. on Jun 24th '26.

Carefull Filings

Explore SEC and related filing metadata, where available.

Carefull filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

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Frequently Asked Questions

Common questions about Carefull's valuation, stock price, and market status.

Is Carefull a public or private company?

Carefull is a private company.

What is the current stock price of Carefull?

Carefull is a private company with no public stock price. No recent secondary market data is available.

How much is Carefull worth (valuation)?

Valuation information for Carefull is not publicly available.

Can I buy Carefull stock?

Carefull shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors. Visit https://www.caplight.com to learn more.

When was Carefull's last funding round?

Carefull's most recent funding round was Debt on June 18, 2025.

Who are the main investors in Carefull?

Key investors in Carefull include Fin Venture Capital, NextView Ventures, Bessemer Venture Partners.

Will Carefull IPO soon?

No public IPO plans have been announced for Carefull.

How can I track Carefull secondary market activity?

Caplight tracks bids, offers, and trades for private companies. Visit https://www.caplight.com to monitor Carefull's secondary market activity and sign up for updates.

Firmographic Details

HeadquartersNew York City, New York
Employee Range40
Year Founded2019
Last FundingJun 18, 2025

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