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DedCool

DedCool

Private
Los Angeles, CaliforniaConsumer & Commercehttps://dedcool.com

Last Round

Series B

Apr 7, 2025

Total Funding Raised

$7.5M

Momentum

Top 5%

of companies Caplight tracks

Company Overview

DedCool operates in Consumer & Commerce and is based in Los Angeles, California. Its latest recorded funding round was a Series B round in April 2025.

DedCool is a fragrance and beauty company that produces a line of unisex, vegan, and non-toxic scents and functional fragrance products.

Sector

Consumer & Commerce

Verticals

Fashion & Beauty, D2C Brands, Home & Lifestyle

Business Model

B2C

Customer Profile

Hardware Sales, Hardware + Subscription

AI Layer

Non-AI

Historical Pricing

Historical view of private secondary pricing and transaction trends.

Pricing history

Caplight clients see full MarketPrice™ history and secondary transactions.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

Momentum history

Caplight clients track how buyer interest and sentiment change over time.

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DedCool Comparables

Compare DedCool with similar companies based on industry and business-model similarity.

DedCool comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Boy Smells
87%
Heretic Parfum
87%
Ellis Brooklyn
87%
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DedCool Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Series BApr 7, 2025
Series AMar 16, 2023
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Key People

Founding team and executive leadership

Carina Chaz

Founder CEO

Founding Team

Sean Cutrona

Fractional Chief Financial Officer

Executive Team

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DedCool Investors

Notable investors and investment history

DedCool investors
InvestorRounds
Sandbridge CapitalSeries B, Series A

Market signals

Structured signals derived from secondary market and firmographic data.

  • Aug 27, 2026

    Grew 30% QoQ from 27 to 35 employees.

  • Aug 22, 2026

    Monthly visitors grew 31% MoM, reaching 388.3K.

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Recent news

Latest coverage and updates

  • launchesOct 13, 2026

    DedCool, Inc. has launched the DedCool Beauty Advent Calendar 2026, featuring 12 fragranced fragrance, bodycare and home fragrance products.

  • partners_withSep 14, 2026

    On Sep 8th '26, DedCool, Inc. initiates a partnership with Theelknyc in New York to promote Mocha Magic through an $8.75 latte, a custom drink sleeve, and fragrance samples.

  • partners_withSep 14, 2026

    DedCool, Inc. partners with Erewhon in California in Aug '26 to launch an $11 Mocha Magic smoothie and build awareness for the fragrance.

  • launchesSep 14, 2026

    DedCool, Inc. introduces its vegan, paraben-free, cruelty-free fragrance “Mocha Magic,” a coffee-inspired scent designed for solo wear or layering, and offers it for $90 on its website.

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DedCool Filings

Explore SEC and related filing metadata, where available.

DedCool filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

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Frequently Asked Questions

Common questions about DedCool's valuation, stock price, and market status.

Is DedCool a public or private company?

DedCool is a private company.

What is the current stock price of DedCool?

DedCool is a private company, so its shares have no public market price. Caplight tracks DedCool's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.

How much is DedCool worth (valuation)?

Valuation information for DedCool is not publicly available.

Can I buy DedCool stock?

DedCool shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.

When was DedCool's last funding round?

DedCool's most recent funding round was Series B on April 7, 2025.

Who are the main investors in DedCool?

Key investors in DedCool include Sandbridge Capital.

Will DedCool IPO soon?

No public IPO plans have been announced for DedCool.

How can I track DedCool secondary market activity?

Caplight tracks bids, offers, and trades in DedCool's shares on secondary markets.

Firmographic Details

HeadquartersLos Angeles, California
Employee Range27
Year Founded2016
Last FundingApr 7, 2025

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