Firstleaf
PrivateLast Round
Series B
Oct 15, 2019
Total Funding Raised
$22.86M
Momentum
Top 5%
of companies Caplight tracks
Company Overview
Firstleaf operates in Consumer & Commerce and is based in Napa, California. Its latest recorded funding round was a Series B round in October 2019.
Firstleaf is a food and beverage company that operates a direct-to-consumer wine club using a proprietary algorithm to provide personalized wine selections to its members.
Sector
Consumer & Commerce
Verticals
Subscription Commerce, D2C Brands, Personalization, E-commerce
Business Model
B2C
Customer Profile
Subscription SaaS, Usage-Based SaaS
AI Layer
Application
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Firstleaf Comparables
Compare Firstleaf with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| Full Glass Wine Co. | 89% | |
| Wine Awesomeness | 86% | |
| Palate Club | 86% |
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Firstleaf Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series B | Oct 15, 2019 | ||||
| VC Round | Apr 15, 2019 | ||||
| VC Round | Jan 10, 2018 | ||||
| Series A | Feb 27, 2017 | ||||
| Seed | Aug 3, 2015 |
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Key People
Founding team and executive leadership
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Firstleaf Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Prehype | Series A |
| Max Ventures | Series A |
| BAM Ventures | Series B |
| Greycroft | Series A, Series B |
| FJ Labs | Series B |
| Loeb.nyc | Seed |
| Tribeca Venture Partners | Series A, Series B |
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Market signals
Structured signals derived from secondary market and firmographic data.
- Sep 1, 2026
Open roles increased to 99, 2.8x the trailing average.
- Aug 1, 2026
Open roles increased to 99, 225% of headcount.
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Firstleaf Filings
Explore SEC and related filing metadata, where available.
| Type | Date | Amount Offered | Amount Sold | Filing | Pages | Download |
|---|
Filing documents are not displayed on this public page. Request access to learn about available coverage.
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Frequently Asked Questions
Common questions about Firstleaf's valuation, stock price, and market status.
Is Firstleaf a public or private company?
Firstleaf is a private company.
What is the current stock price of Firstleaf?
Firstleaf is a private company, so its shares have no public market price. Caplight tracks Firstleaf's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.
How much is Firstleaf worth (valuation)?
Valuation information for Firstleaf is not publicly available.
Can I buy Firstleaf stock?
Firstleaf shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.
When was Firstleaf's last funding round?
Firstleaf's most recent funding round was Series B on October 15, 2019.
Who are the main investors in Firstleaf?
Key investors in Firstleaf include Prehype, Max Ventures, BAM Ventures, Greycroft, FJ Labs.
Will Firstleaf IPO soon?
No public IPO plans have been announced for Firstleaf.
How can I track Firstleaf secondary market activity?
Caplight tracks bids, offers, and trades in Firstleaf's shares on secondary markets.