FitOn
PrivateLast Round
VC Round
Feb 13, 2025
Est. Valuation
$288.6M
Total Funding Raised
$61.5M
Momentum
Top 25%
of companies Caplight tracks
Company Overview
FitOn operates in Healthcare & Life Sciences and is based in West Hollywood, California. Its latest recorded funding round was a VC Round in February 2025.
FitOn is a digital health and wellness company that provides a platform with premium workouts and health experiences led by world-class trainers, experts, and celebrities.
Sector
Healthcare & Life Sciences
Verticals
Sports & Fitness, Mental Health, Patient Engagement, Subscription Commerce
Business Model
B2B2C
Customer Profile
Subscription SaaS, Freemium
AI Layer
Application
Historical Pricing
Historical view of private secondary pricing and transaction trends.
FitOn Comparables
Compare FitOn with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| WellRight | 81% | |
| Wellable | 81% | |
| BetterMe | 78% |
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FitOn Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| VC Round | Feb 13, 2025 | ||||
| Debt | Mar 19, 2024 | ||||
| Series C | Feb 15, 2022 | ||||
| Series B | Oct 12, 2021 |
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Key People
Founding team and executive leadership
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FitOn Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Mantis Venture Capital | Series C |
| Maverick Ventures | Series B, Series C |
| Crosscut Ventures | Series B |
| Telstra Ventures | Series B |
| Second Avenue Partners | Series B, Series C |
| Titanium Ventures | Series B |
| Delta-v Capital | Series B, Series C |
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Market signals
Structured signals derived from secondary market and firmographic data.
- Sep 14, 2026
Monthly visitors grew 93% MoM, reaching 14.7K.
- Aug 21, 2025
Launched FitOn Rehab, an MSK recovery program.
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Recent news
Latest coverage and updates
- integrates_withNov 2, 2026
FitOn Inc. integrates with Revive Health to combine fitness, wellness, preventive care, and connected clinical services in one AI-powered healthcare experience on Nov 2nd '26.
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FitOn Filings
Explore SEC and related filing metadata, where available.
| Type | Date | Amount Offered | Amount Sold | Filing | Pages | Download |
|---|
Filing documents are not displayed on this public page. Request access to learn about available coverage.
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Frequently Asked Questions
Common questions about FitOn's valuation, stock price, and market status.
Is FitOn a public or private company?
FitOn is a private company.
What is the current stock price of FitOn?
FitOn is a private company, so its shares have no public market price. Caplight tracks FitOn's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.
How much is FitOn worth (valuation)?
FitOn's valuation is estimated at $288.6M based on funding round data.
Can I buy FitOn stock?
FitOn shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.
When was FitOn's last funding round?
FitOn's most recent funding round was VC Round on February 13, 2025.
Who are the main investors in FitOn?
Key investors in FitOn include Delta-v Capital.
Will FitOn IPO soon?
No public IPO plans have been announced for FitOn.
How can I track FitOn secondary market activity?
Caplight tracks bids, offers, and trades in FitOn's shares on secondary markets.