GumGum
PrivateLast Round
Series E
Apr 13, 2021
Est. Valuation
$700M
Total Funding Raised
$133.6M
Momentum
Top 10%
of companies Caplight tracks
Company Overview
GumGum operates in Media, Entertainment & Gaming and is based in Santa Monica, California. Its latest recorded funding round was a Series E round in April 2021.
GumGum is a technology company specializing in artificial intelligence and computer vision solutions that enhance the value of visual content by delivering contextual advertising tailored to user engagement.
Sector
Media, Entertainment & Gaming
Verticals
Digital Advertising, Computer Vision, Digital Publishing, Marketing
Business Model
B2B
Customer Profile
Marketplace Commission, Usage-Based SaaS, Services & Consulting, Data as a Service
AI Layer
Application
Historical Pricing
Historical view of private secondary pricing and transaction trends.
GumGum Comparables
Compare GumGum with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| Seedtag | 85% | |
| SilverPush | 83% | |
| Vibrant Media | 79% |
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GumGum Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series E | Apr 13, 2021 | ||||
| Series D | Feb 13, 2020 | ||||
| Series C | May 28, 2015 | ||||
| Series B | Oct 24, 2011 | ||||
| Series A | Jul 8, 2009 | ||||
Seed | Jul 21, 2008 |
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Key People
Founding team and executive leadership
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GumGum Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Morgan Stanley Expansion Capital | Series E, Series C |
| New Enterprise Associates | Series C, Series B |
| Crosscut Ventures | Series C, Series A, Seed |
| Upfront Ventures | Series C, Series E, Series D, Series B, Series A |
| Springcoast Capital Partners | Series E |
| NewView Capital | Series E, Series D |
| First Round Capital | Series C, Seed, Series B, Series A |
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Market signals
Structured signals derived from secondary market and firmographic data.
- Aug 20, 2026
Monthly visitors grew 35% MoM, reaching 5 million.
- Jun 28, 2026
Added BBC, a media and broadcasting company, as a customer.
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Recent news
Latest coverage and updates
- launchesSep 10, 2026
On Sep 10th '26, GumGum launches GumGum Sports Media, a suite of advertising products that turns verified live sports sponsorship exposure into addressable audiences brands can activate across digital media.
- hiresAug 6, 2026
GumGum appoints Matt Coote as JAPAC managing director in Australia, with Tarlyn McStay reporting to him as head of agency development, Australia, on Aug 6th '26.
- promotesAug 6, 2026
GumGum promotes Tarlyn McStay to head of agency development in Australia on Aug 6th '26, where she leads national agency growth planning after serving as Victorian sales director and interim NSW sales director.
- hiresAug 6, 2026
GumGum promotes Tarlyn McStay to head of agency development, Australia, on Aug 6th '26, where she leads national agency growth planning across partnerships, product adoption, go-to-market strategy and commercial leadership.
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GumGum Filings
Explore SEC and related filing metadata, where available.
| Type | Date | Amount Offered | Amount Sold | Filing | Pages | Download |
|---|
Filing documents are not displayed on this public page. Request access to learn about available coverage.
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Frequently Asked Questions
Common questions about GumGum's valuation, stock price, and market status.
Is GumGum a public or private company?
GumGum is a private company.
What is the current stock price of GumGum?
GumGum is a private company, so its shares have no public market price. Caplight tracks GumGum's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.
How much is GumGum worth (valuation)?
GumGum's valuation is estimated at $700.0M based on funding round data.
Can I buy GumGum stock?
GumGum shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.
When was GumGum's last funding round?
GumGum's most recent funding round was Series E on April 13, 2021.
Who are the main investors in GumGum?
Key investors in GumGum include Morgan Stanley Expansion Capital, New Enterprise Associates, Upfront Ventures.
Will GumGum IPO soon?
No public IPO plans have been announced for GumGum.
How can I track GumGum secondary market activity?
Caplight tracks bids, offers, and trades in GumGum's shares on secondary markets.