Juul Labs
PrivateLast Round
Equity Financing
Nov 9, 2023
Est. Valuation
$38B
Total Funding Raised
$15.67B
Momentum
Top 5%
of companies Caplight tracks
Company Overview
Juul Labs is a consumer electronics company that develops and markets electronic nicotine delivery systems as an alternative to combustible cigarettes.
Sector
Consumer & Commerce
Verticals
Consumer Electronics, D2C Brands, Subscription Commerce
Business Model
B2C
Customer Profile
Hardware + Subscription, Hardware Sales
AI Layer
Application
Keywords
Price History
Caplight MarketPrice™ estimate for Juul Labs, published with a 90-day delay.
Caplight MarketPrice™
$2.48
per share, as of June 2026
-99.2%
2-year change
Caplight MarketPrice™ is an estimate of private secondary market pricing, shown here on a delayed basis for illustrative purposes only. It may be incomplete, is subject to change, and may not be relied upon for any purpose or considered investment advice.
Juul Labs Comparables
Compare Juul Labs with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| Altria Group | 82% | |
| Shenzhen iMiracle Technology Co., Ltd. | 79% | |
| Breeze Smoke | 78% |
Juul Labs Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Equity Financing | Nov 9, 2023 | ||||
| Recap | Nov 10, 2022 | ||||
| Convertible Debt | Feb 7, 2020 | ||||
| Convertible Debt | Aug 16, 2019 | ||||
| Strategic | Dec 20, 2018 | ||||
Series E | Jul 10, 2018 |
Key People
Founding team and executive leadership
Juul Labs Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Bracket Capital | Series E |
| Poseidon Asset Management | Convertible Debt |
| Sivia Capital Partners | Series C |
| M13 | Convertible Debt |
| Fidelity Investments | Series E, Series C |
| Sand Hill Angels | Series E, Series C |
| Tiger Global Management | Series E |
Market signals
Structured signals derived from secondary market and firmographic data.
- Sep 7, 2026
Open roles increased to 1,565, 132% of current headcount.
- Aug 21, 2026
Monthly visitors increased 46% MoM.
Recent news
Latest coverage and updates
- has_issues_withSep 7, 2026
Juul Labs, Inc. had issues with patent infringement lawsuit on Sep 3rd '26.
- has_issues_withSep 7, 2026
Juul Labs, Inc. had issues with patent infringement lawsuit over both its original JUUL device and its newly authorized JUUL2 platform on Sep 3rd '26.
- launchesAug 29, 2026
Juul Labs, Inc. launches vaping device.
- has_issues_withAug 18, 2026
Juul Labs, Inc. had issues with breach of consumer protection legislation on Jul 1st '19.
Juul Labs Filings
Explore SEC and related filing metadata, where available.
| Type | Date | Amount Offered | Amount Sold | Filing | Pages | Download |
|---|
Filing documents are not displayed on this public page. Request access to learn about available coverage.
Request accessAppears On
Curated lists and screens where this company is featured.
Frequently Asked Questions
Common questions about Juul Labs's valuation, stock price, and market status.
Is Juul Labs a public or private company?
Juul Labs is a private company.
What is the current stock price of Juul Labs?
Juul Labs is a private company with no public stock price. Caplight tracks Juul Labs's secondary market activity and provides MarketPrice™ estimates to Caplight users.
How much is Juul Labs worth (valuation)?
Juul Labs's valuation is estimated at $38.0B based on funding round data.
Can I buy Juul Labs stock?
Juul Labs shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors. Visit https://www.caplight.com to learn more.
When was Juul Labs's last funding round?
Juul Labs's most recent funding round was Growth Equity on December 20, 2018.
Who are the main investors in Juul Labs?
Key investors in Juul Labs include Sand Hill Angels, Tiger Global Management, Tao Capital Partners.
Will Juul Labs IPO soon?
No public IPO plans have been announced for Juul Labs.
How can I track Juul Labs secondary market activity?
Caplight tracks bids, offers, and trades for private companies. Visit https://www.caplight.com to monitor Juul Labs's secondary market activity and sign up for updates.