AppsFlyer
PrivateLast Round
Debt
Aug 25, 2026
Est. Valuation
$2.7B
Total Funding Raised
$1.71B
Momentum
Top 1%
of companies Caplight tracks
Company Overview
AppsFlyer is a SaaS company that provides a mobile attribution and marketing analytics platform designed to help brands measure, optimize, and protect their marketing investments across various channels and devices.
Sector
Enterprise Software
Verticals
Marketing, Digital Advertising, Data Integration, Data Protection, Business Intelligence
Business Model
B2B
Customer Profile
Usage-Based SaaS, Freemium, Subscription SaaS
AI Layer
Application
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
AppsFlyer Comparables
Compare AppsFlyer with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| Branch | 92% | |
| AppLovin | 86% | |
| Singular | 86% |
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AppsFlyer Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Debt | Aug 25, 2026 | ||||
| Series E | Jun 22, 2026 | ||||
| Series D Extension | Nov 24, 2020 | ||||
| Series D | Jan 21, 2020 | ||||
| Series C | Jan 17, 2017 | ||||
Series B | Jan 20, 2015 |
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Key People
Founding team and executive leadership
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AppsFlyer Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Goldman Sachs Private Capital Investing | Series D, Series C |
| Qumra Capital | Series D, Series C |
| Eight Roads Ventures | Series D, Series C, Series B |
| Salesforce Ventures | Series D, Series D Extension |
| Magma Venture Partners | Seed, Series B, Series C, Series D, Series A |
| M12 - Microsoft's Venture Fund | Seed |
| Deutsche Telekom Capital Partners | Series D, Series C |
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Market signals
Structured signals derived from secondary market and firmographic data.
- Aug 25, 2026
$400M debt round raised with Bank Leumi le-Israel.
- Aug 24, 2026
Company is now cash-flow positive.
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Recent news
Latest coverage and updates
- integrates_withOct 9, 2026
AppsFlyer Ltd. integrates with Cogny AB as a live MCP integration on Oct 9th '26, enabling agents to read mobile attribution data alongside ad-platform data in the same conversation.
- has_valuationSep 21, 2026
AppsFlyer Ltd.'s valuation moves from $1.6B post-money at its 2020 Series D to $2.7 billion post-money at its Series E, an increase of roughly 69%.
- integrates_withSep 1, 2026
On Sep 1st '26, AppsFlyer Ltd. integrates with Snapchat, Inc. through Unified Attribution, giving app advertisers global access to combined optimization and cross-channel measurement data for evaluating installs, onboarding, purchases and acquisition efficiency.
- has_revenueAug 28, 2026
AppsFlyer Ltd. crosses $500M in annual recurring revenue by Jan '26, according to reporting on the deal.
- has_valuationAug 25, 2026
A Jun '26 transaction involving more than $1B values AppsFlyer Ltd. at $2.7B.
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AppsFlyer Filings
Explore SEC and related filing metadata, where available.
| Type | Date | Amount Offered | Amount Sold | Filing | Pages | Download |
|---|
Filing documents are not displayed on this public page. Request access to learn about available coverage.
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Frequently Asked Questions
Common questions about AppsFlyer's valuation, stock price, and market status.
Is AppsFlyer a public or private company?
AppsFlyer is a private company.
What is the current stock price of AppsFlyer?
AppsFlyer is a private company, so its shares have no public market price. Caplight tracks AppsFlyer's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.
How much is AppsFlyer worth (valuation)?
AppsFlyer's valuation is estimated at $2.7B based on funding round data.
Can I buy AppsFlyer stock?
AppsFlyer shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.
When was AppsFlyer's last funding round?
AppsFlyer's most recent funding round was Debt on August 25, 2026.
Who are the main investors in AppsFlyer?
Key investors in AppsFlyer include Qumra Capital, Eight Roads Ventures, Salesforce Ventures, M12 - Microsoft's Venture Fund, Pitango Venture Capital.
Will AppsFlyer IPO soon?
No public IPO plans have been announced for AppsFlyer.
How can I track AppsFlyer secondary market activity?
Caplight tracks bids, offers, and trades in AppsFlyer's shares on secondary markets.