Kreatures of Habit
PrivateLast Round
Crowdfunding
Oct 29, 2025
Est. Valuation
$16.92M
Total Funding Raised
$3.1M
Momentum
Top 25%
of companies Caplight tracks
Company Overview
Kreatures of Habit operates in Consumer & Commerce and is based in New York City, New York. Its latest recorded funding round was a Crowdfunding round in October 2025.
Kreatures of Habit is a wellness and consumer packaged goods company that offers plant-based, high-protein nutritional products and sleep aids designed to support healthy daily habits.
Sector
Consumer & Commerce
Verticals
D2C Brands, Subscription Commerce, Sports & Fitness, E-commerce
Business Model
B2C
Customer Profile
Hardware Sales, Subscription SaaS
AI Layer
Non-AI
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Kreatures of Habit Comparables
Compare Kreatures of Habit with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| Oats Overnight | 87% | |
| HOLOS | 83% | |
| Dozy Oats | 83% |
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Kreatures of Habit Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Crowdfunding | Oct 29, 2025 | ||||
| Seed | Aug 26, 2021 |
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Key People
Founding team and executive leadership
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Kreatures of Habit Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| New York Venture Partners | Seed |
Market signals
Structured signals derived from secondary market and firmographic data.
- Aug 20, 2026
Monthly visitors grew 170% MoM, reaching 45.2K.
- Apr 15, 2026
Monthly visitors increased 53% MoM.
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Recent news
Latest coverage and updates
- launchesAug 25, 2026
Kreatures of Habit adds Blueberry Cream Cruncher, a creamy, fruity protein bar with 20g of plant-based protein, to its DAILY BAR lineup; the new flavor is available on the company’s website and Amazon on Aug 25th '26.
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Kreatures of Habit Filings
Explore SEC and related filing metadata, where available.
| Type | Date | Amount Offered | Amount Sold | Filing | Pages | Download |
|---|
Filing documents are not displayed on this public page. Request access to learn about available coverage.
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Frequently Asked Questions
Common questions about Kreatures of Habit's valuation, stock price, and market status.
Is Kreatures of Habit a public or private company?
Kreatures of Habit is a private company.
What is the current stock price of Kreatures of Habit?
Kreatures of Habit is a private company, so its shares have no public market price. Caplight tracks Kreatures of Habit's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.
How much is Kreatures of Habit worth (valuation)?
Kreatures of Habit's valuation is estimated at $16.9M based on funding round data.
Can I buy Kreatures of Habit stock?
Kreatures of Habit shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.
When was Kreatures of Habit's last funding round?
Kreatures of Habit's most recent funding round was Crowdfunding on October 29, 2025.
Who are the main investors in Kreatures of Habit?
Key investors in Kreatures of Habit include New York Venture Partners.
Will Kreatures of Habit IPO soon?
No public IPO plans have been announced for Kreatures of Habit.
How can I track Kreatures of Habit secondary market activity?
Caplight tracks bids, offers, and trades in Kreatures of Habit's shares on secondary markets.