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Leal

Leal

Private
BogotáFinTechhttps://leal.co

Last Round

Series B

Feb 1, 2024

Total Funding Raised

$18M

Momentum

Top 25%

of companies Caplight tracks

Company Overview

Leal operates in FinTech and is based in Bogotá. Its latest recorded funding round was a Series B round in February 2024.

Leal is a retail technology company that provides a customer data platform and loyalty marketing solution for businesses to manage customer relationships and automate personalized marketing campaigns.

Sector

FinTech

Verticals

Retail Technology, CRM, Customer Experience, Digital Payments, Marketing

Business Model

B2B2C

Customer Profile

Subscription SaaS, Usage-Based SaaS

AI Layer

Application

Historical Pricing

Historical view of private secondary pricing and transaction trends.

Pricing history

Caplight clients see full MarketPrice™ history and secondary transactions.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

Momentum history

Caplight clients track how buyer interest and sentiment change over time.

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Leal Comparables

Compare Leal with similar companies based on industry and business-model similarity.

Leal comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
CRMBonus
83%
Puntos Colombia
82%
WoowUp
80%
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Leal Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Series BFeb 1, 2024
Series AMar 31, 2022
Pre SeedJun 7, 2019
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Key People

Founding team and executive leadership

Florence Frech

Co-Founder & COO

Founding Team

Camilo Martinez F.

Co Founder & CEO

Founding Team

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Leal Investors

Notable investors and investment history

Leal investors
InvestorRounds
FoundersX VenturesSeries B
Rakuten CapitalSeries A, Series B
Morro VenturesSeries B
Salkantay VenturesSeries B
IDC VenturesSeries B, Series A
FCP VenturesPre Seed
FCP Innovación SPPre Seed
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Market signals

Structured signals derived from secondary market and firmographic data.

  • Jul 27, 2026

    Monthly visitors increased 37% MoM, reaching 116.9K.

  • Feb 1, 2024

    $5M round led by Rakuten Capital and LEAP Global Partners.

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Leal Filings

Explore SEC and related filing metadata, where available.

Leal filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

Filing documents are not displayed on this public page. Request access to learn about available coverage.

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Frequently Asked Questions

Common questions about Leal's valuation, stock price, and market status.

Is Leal a public or private company?

Leal is a private company.

What is the current stock price of Leal?

Leal is a private company, so its shares have no public market price. Caplight tracks Leal's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.

How much is Leal worth (valuation)?

Valuation information for Leal is not publicly available.

Can I buy Leal stock?

Leal shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.

When was Leal's last funding round?

Leal's most recent funding round was Series B on February 1, 2024.

Who are the main investors in Leal?

Key investors in Leal include Rakuten Capital, IDC Ventures, LEAP Global Partners.

Will Leal IPO soon?

No public IPO plans have been announced for Leal.

How can I track Leal secondary market activity?

Caplight tracks bids, offers, and trades in Leal's shares on secondary markets.

Firmographic Details

HeadquartersBogotá
Employee Range54
Year Founded2016
Last FundingFeb 1, 2024

Institutional Data Access

Join leading institutional investors using Caplight to access private market data, discover pricing, and execute secondary block trades.

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