Skip to main content
Caplight Logo









Leal

Leal

Private
BogotáConsumer & Commercehttps://www.leal.co/

Last Round

Series B

Feb 1, 2024

Total Funding Raised

$18M

Momentum

Top 10%

of companies Caplight tracks

Company Overview

Leal is a retail technology company that provides a customer loyalty and marketing platform for businesses to manage loyalty programs, analyze customer data, and automate personalized marketing campaigns.

Sector

Consumer & Commerce

Verticals

Retail Technology, Digital Wallets, Customer Experience, Vertical SaaS

Business Model

B2B

Customer Profile

Subscription SaaS, Services & Consulting

AI Layer

Non-AI

Keywords

digital loyalty platformmobile wallet passescustomer retentionloyalty programApple WalletGoogle Walletdigital punch cardB2B SaaSretail technologycustomer rewardspush notificationsvertical SaaSPOS integrationsmall business softwareloyalty app

Historical Pricing

Historical view of private secondary pricing and transaction trends.

Unlock Pricing Charts

Sign up to view complete historical pricing and secondary transactions.

Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

View Momentum History

Track how buyer interest and sentiment changes over time.

Leal Comparables

Compare Leal with similar companies based on industry and business-model similarity.

Leal comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Boomerangme
88%
Puntos Colombia
87%
CRMBonus
85%

Leal Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Series BFeb 1, 2024
Series AMar 31, 2022
Pre SeedJun 7, 2019

Key People

Founding team and executive leadership

Florence Frech

Co-Founder & COO

Founding Team

Camilo Martinez F.

Co Founder & CEO

Founding Team

Leal Investors

Notable investors and investment history

Leal investors
InvestorRounds
FoundersX VenturesSeries B
Rakuten CapitalSeries A, Series B
Morro VenturesSeries B
Salkantay VenturesSeries B
IDC VenturesSeries B, Series A
FCP VenturesPre Seed
LEAP Global PartnersSeries B

Market signals

Structured signals derived from secondary market and firmographic data.

  • Jul 27, 2026

    Monthly visitors increased 37% MoM, reaching 116.9K.

  • Feb 1, 2024

    $5M round led by Rakuten Capital and LEAP Global Partners.

Leal Filings

Explore SEC and related filing metadata, where available.

Leal filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

Filing documents are not displayed on this public page. Request access to learn about available coverage.

Request access

Frequently Asked Questions

Common questions about Leal's valuation, stock price, and market status.

Is Leal a public or private company?

Leal is a private company.

What is the current stock price of Leal?

Leal is a private company with no public stock price. No recent secondary market data is available.

How much is Leal worth (valuation)?

Valuation information for Leal is not publicly available.

Can I buy Leal stock?

Leal shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors. Visit https://www.caplight.com to learn more.

When was Leal's last funding round?

Leal's most recent funding round was Series B on February 1, 2024.

Who are the main investors in Leal?

Key investors in Leal include Rakuten Capital, IDC Ventures, LEAP Global Partners.

Will Leal IPO soon?

No public IPO plans have been announced for Leal.

How can I track Leal secondary market activity?

Caplight tracks bids, offers, and trades for private companies. Visit https://www.caplight.com to monitor Leal's secondary market activity and sign up for updates.

Firmographic Details

HeadquartersBogotá
Employee Range54
Year Founded2016
Last FundingFeb 1, 2024

Institutional Data Access

Join leading institutional investors using Caplight to access private market data, discover pricing, and execute secondary block trades.

Requires verified institutional or accredited status.

See something wrong or outdated?