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Novig

Novig

Private
New York City, New YorkFinTechhttps://novig.us

Last Round

Early Funding

Sep 30, 2026

Est. Valuation

$2B

Total Funding Raised

$100.7M

Momentum

Top 1%

of companies Caplight tracks

Company Overview

Novig operates in FinTech and is based in New York City, New York. Its latest recorded funding round was a Series B round in February 2026.

Novig is an entertainment software company that operates a peer-to-peer sports trading application designed to let users trade against other people instead of the house.

Sector

FinTech

Verticals

Wagering Platforms, Investment Platforms, Sports & Fitness, Financial Data

Business Model

B2C

Customer Profile

Marketplace Commission, Data as a Service, Usage-Based SaaS

AI Layer

Application

Historical Pricing

Historical view of private secondary pricing and transaction trends.

Pricing history

Caplight clients see full MarketPrice™ history and secondary transactions.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

Momentum history

Caplight clients track how buyer interest and sentiment change over time.

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Novig Comparables

Compare Novig with similar companies based on industry and business-model similarity.

Novig comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Sporttrade
88%
ProphetX
87%
BettorEdge
79%
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Novig Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Early FundingSep 30, 2026
Series BFeb 18, 2026
Series AAug 11, 2025
SeedAug 22, 2023
AcceleratorJun 23, 2022
Pre Seed
Feb 1, 2022
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Key People

Founding team and executive leadership

Jacob Fortinsky

Co-Founder & CEO

Founding Team

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Novig Investors

Notable investors and investment history

Novig investors
InvestorRounds
NFXSeries A, Early Funding, Series B
Multicoin CapitalEarly Funding, Series B
Palm Drive CapitalSeed
Archon CapitalSeed
Forerunner VenturesEarly Funding, Series B, Series A
GaingelsSeries A
Perceptive VenturesSeries A, Series B
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Market signals

Structured signals derived from secondary market and firmographic data.

  • Oct 2, 2026

    Grew 22% QoQ, from 77 to 94 employees.

  • Sep 30, 2026

    Reached a $2B post-money valuation.

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Recent news

Latest coverage and updates

  • integrates_withOct 19, 2026

    On Oct 19th '26, Novig is integrating Integrity Compliance 360 Inc.'s ProhiTrade "Bad Actor" technology to help combat threats and harassment directed at athletes, coaches, referees, and sports organizations.

  • identified_as_competitor_ofSep 14, 2026

    Polymarket was seen as a competitor to Novig in the prediction-market sector after Novig briefly surpassed it in United States Google search interest.

  • identified_as_competitor_ofSep 14, 2026

    Novig competes with Kalshi in prediction markets, including sports, entertainment, and politics.

  • identified_as_competitor_ofAug 19, 2026

    Novig identifies Underdog as a prediction market competitor after reporting higher opening-week sports event contract trading volume than Underdog in August 2026.

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Novig Filings

Explore SEC and related filing metadata, where available.

Novig filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

Filing documents are not displayed on this public page. Request access to learn about available coverage.

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Frequently Asked Questions

Common questions about Novig's valuation, stock price, and market status.

Is Novig a public or private company?

Novig is a private company.

What is the current stock price of Novig?

Novig is a private company, so its shares have no public market price. Caplight tracks Novig's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.

How much is Novig worth (valuation)?

Novig's valuation is estimated at $2.0B based on funding round data.

Can I buy Novig stock?

Novig shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.

When was Novig's last funding round?

Novig's most recent funding round was Early Funding on September 30, 2026.

Who are the main investors in Novig?

Key investors in Novig include Forerunner Ventures, Lux Capital, Y Combinator, Pantera Capital.

Will Novig IPO soon?

No public IPO plans have been announced for Novig.

How can I track Novig secondary market activity?

Caplight tracks bids, offers, and trades in Novig's shares on secondary markets.

Firmographic Details

HeadquartersNew York City, New York
Employee Range71
Year Founded2021
Last FundingSep 30, 2026

Institutional Data Access

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