Skip to main content
Caplight Logo









Phia

Phia

Private
New York City, New YorkConsumer & Commercehttps://phia.com

Last Round

Series A

Jan 27, 2026

Est. Valuation

$185.5M

Total Funding Raised

$44M

Momentum

Top 10%

of companies Caplight tracks

Company Overview

Phia operates in Consumer & Commerce and is based in New York City, New York. Its latest recorded funding round was a Series A round in January 2026.

Phia is an AI-powered shopping assistant company that provides a browser extension and mobile app to help consumers compare prices, discover secondhand alternatives, and find discount codes across retail and resale websites.

Sector

Consumer & Commerce

Verticals

E-commerce, NLP & Conversational AI, Retail Technology, Personalization

Business Model

B2C

Customer Profile

Marketplace Commission

AI Layer

Application

Historical Pricing

Historical view of private secondary pricing and transaction trends.

Pricing history

Caplight clients see full MarketPrice™ history and secondary transactions.

Book a demo

For institutional investors. Book with your work email.

Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

Momentum history

Caplight clients track how buyer interest and sentiment change over time.

Book a demo

For institutional investors. Book with your work email.

Phia Comparables

Compare Phia with similar companies based on industry and business-model similarity.

Phia comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Daydream
78%
Curatle
76%
Yahoo
75%
Book a demo to see all comparables

For institutional investors. Book with your work email.

Phia Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Series AJan 27, 2026
SeedSep 18, 2025
AngelMay 5, 2025
Book a demo to see all funding rounds

For institutional investors. Book with your work email.

Key People

Founding team and executive leadership

Vikranth Keerthipati

CTO

Executive Team

Flora Li

Chief Financial Officer

Executive Team

Carter Cote

Chief Product Officer

Executive Team

For institutional investors. Book with your work email.

Phia Investors

Notable investors and investment history

Phia investors
InvestorRounds
Notable CapitalSeries A
Mantis Venture CapitalSeries A
Khosla VenturesSeries A
Soma CapitalSeed
The ChainsmokersSeries A
Kleiner PerkinsSeries A, Seed

Market signals

Structured signals derived from secondary market and firmographic data.

  • Apr 1, 2026

    Partner brands represent billions in annual gross merchandise volume.

  • Mar 23, 2026

    Open roles increased to 24, 2.2x the trailing average.

Book a demo to see all signals

For institutional investors. Book with your work email.

Recent news

Latest coverage and updates

  • has_valuationOct 18, 2026

    Fortune says Phia has a valuation of around $185M after a $35 million funding round in 2026.

  • has_issues_withAug 19, 2026

    On Aug 19th '26, Phia faces a cookie stuffing scandal after reporting says its founders know about the deceptive affiliate marketing practice for at least seven months; the company says it removes misattribution features, reviews every transaction, and issues reversals to brand partners.

Book a demo to see all news

For institutional investors. Book with your work email.

Phia Filings

Explore SEC and related filing metadata, where available.

Phia filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

Filing documents are not displayed on this public page. Request access to learn about available coverage.

Book a demo

For institutional investors. Book with your work email.

Frequently Asked Questions

Common questions about Phia's valuation, stock price, and market status.

Is Phia a public or private company?

Phia is a private company.

What is the current stock price of Phia?

Phia is a private company, so its shares have no public market price. Caplight tracks Phia's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.

How much is Phia worth (valuation)?

Phia's valuation is estimated at $185.5M based on funding round data.

Can I buy Phia stock?

Phia shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.

When was Phia's last funding round?

Phia's most recent funding round was Series A on January 27, 2026.

Who are the main investors in Phia?

Key investors in Phia include Notable Capital, Khosla Ventures, Kleiner Perkins.

Will Phia IPO soon?

No public IPO plans have been announced for Phia.

How can I track Phia secondary market activity?

Caplight tracks bids, offers, and trades in Phia's shares on secondary markets.

Firmographic Details

HeadquartersNew York City, New York
Employee Range51
Year Founded2025
Last FundingJan 27, 2026

Institutional Data Access

Join leading institutional investors using Caplight to access private market data, discover pricing, and execute secondary block trades.

Book a demo

For institutional investors. Book with your work email.

See something wrong or outdated?