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Hue

Hue

Private
Boston, MassachusettsConsumer & Commercehttps://poweredbyhue.com

Last Round

Seed

Oct 22, 2024

Total Funding Raised

$6.65M

Momentum

Top 25%

of companies Caplight tracks

Company Overview

Hue operates in Consumer & Commerce and is based in Boston, Massachusetts. Its latest recorded funding round was a Seed round in October 2024.

Hue is a software company that provides an AI-powered SaaS platform for e-commerce brands to embed authentic, user-generated video content on their websites to increase customer engagement and conversion rates.

Sector

Consumer & Commerce

Verticals

E-commerce, User-Generated Content, Fashion & Beauty, Customer Experience, Personalization

Business Model

B2B

Customer Profile

Subscription SaaS, Services & Consulting

AI Layer

Application

Historical Pricing

Historical view of private secondary pricing and transaction trends.

Pricing history

Caplight clients see full MarketPrice™ history and secondary transactions.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

Momentum history

Caplight clients track how buyer interest and sentiment change over time.

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Hue Comparables

Compare Hue with similar companies based on industry and business-model similarity.

Hue comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Videowise
89%
Moast
86%
Quinn
83%
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Hue Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
SeedOct 22, 2024
GrantJul 15, 2024
SeedAug 1, 2022
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Key People

Founding team and executive leadership

Sylvan Guo

Co-Founder & Chief Operating Officer

Founding Team

Janvi Shah

Co-Founder CEO

Founding Team

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Hue Investors

Notable investors and investment history

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Market signals

Structured signals derived from secondary market and firmographic data.

  • Mar 1, 2026

    Reached over 2,000 micro-creators in its community.

  • Mar 1, 2026

    Serves over 100 brands including Foot Locker, Tatcha, and REVOLVE.

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Hue Filings

Explore SEC and related filing metadata, where available.

Hue filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

Filing documents are not displayed on this public page. Request access to learn about available coverage.

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Frequently Asked Questions

Common questions about Hue's valuation, stock price, and market status.

Is Hue a public or private company?

Hue is a private company.

What is the current stock price of Hue?

Hue is a private company, so its shares have no public market price. Caplight tracks Hue's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.

How much is Hue worth (valuation)?

Valuation information for Hue is not publicly available.

Can I buy Hue stock?

Hue shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.

When was Hue's last funding round?

Hue's most recent funding round was Seed on October 22, 2024.

Who are the main investors in Hue?

Key investors in Hue include Underscore VC, Fika Ventures.

Will Hue IPO soon?

No public IPO plans have been announced for Hue.

How can I track Hue secondary market activity?

Caplight tracks bids, offers, and trades in Hue's shares on secondary markets.

Firmographic Details

HeadquartersBoston, Massachusetts
Employee Range21
Year Founded2021
Last FundingOct 22, 2024

Institutional Data Access

Join leading institutional investors using Caplight to access private market data, discover pricing, and execute secondary block trades.

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