Skip to main content
Caplight Logo









Practifi

Practifi

Private
Chicago, IllinoisEnterprise Softwarehttps://practifi.com

Last Round

Series B

Jan 9, 2020

Total Funding Raised

$19.8M

Momentum

Top 50%

of companies Caplight tracks

Company Overview

Practifi operates in Enterprise Software and is based in Chicago, Illinois. Its latest recorded funding round was a Series B round in January 2020.

Practifi is a software company that provides a performance optimization and CRM platform purpose-built for the wealth management industry.

Sector

Enterprise Software

Verticals

Wealth Management, CRM, Vertical SaaS, Workflow Automation, Compliance & Risk

Business Model

B2B

Customer Profile

Subscription SaaS, Services & Consulting

AI Layer

Application

Historical Pricing

Historical view of private secondary pricing and transaction trends.

Pricing history

Caplight clients see full MarketPrice™ history and secondary transactions.

Book a demo

For institutional investors. Book with your work email.

Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

Momentum history

Caplight clients track how buyer interest and sentiment change over time.

Book a demo

For institutional investors. Book with your work email.

Practifi Comparables

Compare Practifi with similar companies based on industry and business-model similarity.

Practifi comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Wealthbox
89%
Skience
87%
Concenter Services, LLC
86%
Book a demo to see all comparables

For institutional investors. Book with your work email.

Practifi Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Series BJan 9, 2020
Series AAug 22, 2018
SeedSep 14, 2015
Book a demo to see all funding rounds

For institutional investors. Book with your work email.

Key People

Founding team and executive leadership

Adrian Johnstone

Chief Executive Officer

Executive Team

Emily Wilcox

Chief Operating Officer

Executive Team

For institutional investors. Book with your work email.

Practifi Investors

Notable investors and investment history

Practifi investors
InvestorRounds
Salesforce VenturesSeed
Microequities Asset ManagementSeries A
Equity Venture PartnersSeries B
Updata PartnersSeries B
Equity Venture PartnersSeries A, Series B

Market signals

Structured signals derived from secondary market and firmographic data.

  • Jul 28, 2026

    Monthly visitors grew 61% MoM, reaching 12.7K.

  • Jun 21, 2026

    Monthly visitors grew 181% MoM, reaching 7.9K.

Book a demo to see all signals

For institutional investors. Book with your work email.

Recent news

Latest coverage and updates

  • partners_withOct 29, 2026

    On Oct 29th '26 in Illinois, Practifi and Dynasty Financial Partners continue their partnership to provide a Salesforce-native, AI-ready CRM for independent RIAs in Dynasty Financial Partners's network, supporting over 1,200 users.

  • launchesAug 10, 2026

    Practifi plans to unveil its AI-Native Intelligent CRM at a live online launch event on Aug 25th '26; the CRM is available immediately as part of its CRM solutions suite and embeds AI into the system of record to use full client context, produce action, and operate within governance controls.

Book a demo to see all news

For institutional investors. Book with your work email.

Practifi Filings

Explore SEC and related filing metadata, where available.

Practifi filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

Filing documents are not displayed on this public page. Request access to learn about available coverage.

Book a demo

For institutional investors. Book with your work email.

Frequently Asked Questions

Common questions about Practifi's valuation, stock price, and market status.

Is Practifi a public or private company?

Practifi is a private company.

What is the current stock price of Practifi?

Practifi is a private company, so its shares have no public market price. Caplight tracks Practifi's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.

How much is Practifi worth (valuation)?

Valuation information for Practifi is not publicly available.

Can I buy Practifi stock?

Practifi shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.

When was Practifi's last funding round?

Practifi's most recent funding round was Series B on January 9, 2020.

Who are the main investors in Practifi?

Key investors in Practifi include Microequities Asset Management, Updata Partners.

Will Practifi IPO soon?

No public IPO plans have been announced for Practifi.

How can I track Practifi secondary market activity?

Caplight tracks bids, offers, and trades in Practifi's shares on secondary markets.

Firmographic Details

HeadquartersChicago, Illinois
Employee Range62
Year Founded2013
Last FundingJan 9, 2020

Institutional Data Access

Join leading institutional investors using Caplight to access private market data, discover pricing, and execute secondary block trades.

Book a demo

For institutional investors. Book with your work email.

See something wrong or outdated?