Second Nature
PrivateLast Round
Series C
Mar 25, 2020
Total Funding Raised
$35.2M
Company Overview
Second Nature operates in Consumer & Commerce and is based in Raleigh, North Carolina. Its latest recorded funding round was a Series C round in March 2020.
Second Nature is a home services company that provides a subscription-based platform for resident benefits, including HVAC air filter fulfillment, move-in concierge services, and other property management-integrated resident perks.
Sector
Consumer & Commerce
Verticals
Home & Lifestyle, Supply Chain, D2C Brands, E-commerce
Business Model
B2C
Customer Profile
Hardware Sales
AI Layer
Application
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Second Nature Comparables
Compare Second Nature with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| Creations Foods | 77% | |
| John B. Sanfilippo & Son, Inc. | 73% | |
| Catalina Crunch | 73% |
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Second Nature Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series C | Mar 25, 2020 | ||||
| Series B Extension | Oct 29, 2018 | ||||
| Series B | Jul 25, 2017 | ||||
| Series A | Aug 17, 2016 | ||||
| Pre Seed | Jan 1, 2015 |
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Key People
Founding team and executive leadership
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Second Nature Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Triangle Angel Partners | Series B |
| One Better Ventures | Series C, Series B Extension |
| Arsenal Growth | Series C, Series B |
| Wayra | Pre Seed |
| NC State Endowment Fund | Series B |
| 500 Global | Pre Seed |
| Carolina Angel Network | Series C |
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Market signals
Structured signals derived from secondary market and firmographic data.
- Dec 10, 2025
Product has received 7 awards.
- Oct 1, 2025
Platform integrates with Salesforce and multiple property accounting software.
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Second Nature Filings
Explore SEC and related filing metadata, where available.
| Type | Date | Amount Offered | Amount Sold | Filing | Pages | Download |
|---|
Filing documents are not displayed on this public page. Request access to learn about available coverage.
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Frequently Asked Questions
Common questions about Second Nature's valuation, stock price, and market status.
Is Second Nature a public or private company?
Second Nature is a private company.
What is the current stock price of Second Nature?
Second Nature is a private company, so its shares have no public market price. Caplight tracks Second Nature's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.
How much is Second Nature worth (valuation)?
Valuation information for Second Nature is not publicly available.
Can I buy Second Nature stock?
Second Nature shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.
When was Second Nature's last funding round?
Second Nature's most recent funding round was Series C on March 25, 2020.
Who are the main investors in Second Nature?
Key investors in Second Nature include One Better Ventures, Arsenal Growth, RTP Capital Associates, Fidelis Capital, i.d.e.a. Fund.
Will Second Nature IPO soon?
No public IPO plans have been announced for Second Nature.
How can I track Second Nature secondary market activity?
Caplight tracks bids, offers, and trades in Second Nature's shares on secondary markets.