SellersFi
PrivateLast Round
Debt
Dec 13, 2023
Total Funding Raised
$441.5M
Company Overview
SellersFi is a financial technology company that provides funding and financial solutions tailored for e-commerce entrepreneurs through a platform that provides working capital and actionable insights using machine-learning models.
Sector
FinTech
Verticals
Lending & Credit, E-commerce, Accounting & Expense, Digital Banking
Business Model
B2B
Customer Profile
Payment Processing Fee, Subscription SaaS, Revenue Share
AI Layer
Application
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
SellersFi Comparables
Compare SellersFi with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| 8fig | 87% | |
| Storfund | 86% | |
| Payability | 86% |
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SellersFi Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Debt | Dec 13, 2023 | ||||
| Debt | Sep 14, 2021 | ||||
| Series A | Sep 14, 2021 | ||||
| Debt | Jan 12, 2021 | ||||
| Seed | Feb 1, 2020 |
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Key People
Founding team and executive leadership
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SellersFi Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Mitsubishi UFJ Financial Group | Debt |
| Citi Ventures | Debt |
| Fasanara Capital | Series A, Debt, Seed |
| Northzone | Debt, Series A |
| MUFG Innovation Partners | Debt |
| Endeavor Scale-Up | Series A |
| Citigroup | Debt |
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Market signals
Structured signals derived from secondary market and firmographic data.
- Sep 3, 2025
Added Kivahealthfood, a CPG / E-commerce startup, as a customer.
- Sep 3, 2025
Added The Piccolina Shop, an e-commerce retailer, as a customer.
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SellersFi Filings
Explore SEC and related filing metadata, where available.
| Type | Date | Amount Offered | Amount Sold | Filing | Pages | Download |
|---|
Filing documents are not displayed on this public page. Request access to learn about available coverage.
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Frequently Asked Questions
Common questions about SellersFi's valuation, stock price, and market status.
Is SellersFi a public or private company?
SellersFi is a private company.
What is the current stock price of SellersFi?
SellersFi is a private company, so its shares have no public market price. Caplight tracks SellersFi's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.
How much is SellersFi worth (valuation)?
Valuation information for SellersFi is not publicly available.
Can I buy SellersFi stock?
SellersFi shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.
When was SellersFi's last funding round?
SellersFi's most recent funding round was Debt on December 13, 2023.
Who are the main investors in SellersFi?
Key investors in SellersFi include Fasanara Capital, Northzone, Citigroup.
Will SellersFi IPO soon?
No public IPO plans have been announced for SellersFi.
How can I track SellersFi secondary market activity?
Caplight tracks bids, offers, and trades in SellersFi's shares on secondary markets.