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simplyFUEL

simplyFUEL

Private
Leawood, KansasConsumer & Commercehttps://simplyfuel.com/

Last Round

Growth Equity

Jan 22, 2026

Momentum

Top 50%

of companies Caplight tracks

Company Overview

simplyFUEL is a food and beverage company that produces and sells high-protein, nutrient-rich snacks, specifically protein balls, made with simple and clean ingredients.

Sector

Consumer & Commerce

Verticals

D2C Brands, Sports & Fitness, E-commerce, Home & Lifestyle

Business Model

B2C

Customer Profile

Services & Consulting

AI Layer

Non-AI

Keywords

protein ballsCPGconsumer packaged goodshealthy snacksclean label snacksD2Cdirect-to-consumerketo granolaprotein powdersports nutritionfunctional foodsnack brandon-the-go snackswellness food

Historical Pricing

Historical view of private secondary pricing and transaction trends.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

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simplyFUEL Comparables

Compare simplyFUEL with similar companies based on industry and business-model similarity.

simplyFUEL comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
The Protein Ball Co
86%
Scott's Protein Balls
84%
Wholebake
74%

simplyFUEL Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Growth EquityJan 22, 2026

Key People

Founding team and executive leadership

Mitzi Dulan

Founder CEO Chief Fueling Officer

Founding Team

Kirk Lin

CFO Advisor

Executive Team

simplyFUEL Investors

Notable investors and investment history

simplyFUEL investors
InvestorRounds
Humble GrowthGrowth Equity

Market signals

Structured signals derived from secondary market and firmographic data.

  • Jan 22, 2026

    Humble Growth led the round.

  • Nov 8, 2025

    Monthly visitors increased 49% MoM.

simplyFUEL Filings

Explore SEC and related filing metadata, where available.

simplyFUEL filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

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Frequently Asked Questions

Common questions about simplyFUEL's valuation, stock price, and market status.

Is simplyFUEL a public or private company?

simplyFUEL is a private company.

What is the current stock price of simplyFUEL?

simplyFUEL is a private company with no public stock price. No recent secondary market data is available.

How much is simplyFUEL worth (valuation)?

Valuation information for simplyFUEL is not publicly available.

Can I buy simplyFUEL stock?

simplyFUEL shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors. Visit https://www.caplight.com to learn more.

When was simplyFUEL's last funding round?

simplyFUEL's most recent funding round was Growth Equity on January 22, 2026.

Who are the main investors in simplyFUEL?

Key investors in simplyFUEL include Humble Growth.

Will simplyFUEL IPO soon?

No public IPO plans have been announced for simplyFUEL.

How can I track simplyFUEL secondary market activity?

Caplight tracks bids, offers, and trades for private companies. Visit https://www.caplight.com to monitor simplyFUEL's secondary market activity and sign up for updates.

Firmographic Details

HeadquartersLeawood, Kansas
Employee Range9
Year Founded2015
Last FundingJan 22, 2026

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