Sure
PrivateLast Round
Series C
Oct 5, 2021
Est. Valuation
$550M
Total Funding Raised
$123.1M
Momentum
Top 25%
of companies Caplight tracks
Company Overview
Sure is a technology company that offers an infrastructure and distribution platform to enhance digital transformation and streamline the sales and service of innovative insurance programs.
Sector
Enterprise Software
Verticals
InsurTech, Platform-as-a-Service, Compliance & Risk, E-commerce
Business Model
B2B2C
Customer Profile
Subscription SaaS, Payment Processing Fee, Services & Consulting
AI Layer
Application
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Sure Comparables
Compare Sure with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| Cover Genius | 86% | |
| Jones | 82% | |
| Instanda | 79% |
Sure Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series C | Oct 5, 2021 | ||||
| Series B | Jun 13, 2019 | ||||
| Series A | Jun 15, 2017 | ||||
| Seed | May 12, 2016 |
Key People
Founding team and executive leadership
Sure Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| ff Venture Capital | Seed, Series A |
| Edgewater Capital Group | Series A |
| Montage Ventures | Seed |
| Upfront Ventures | Series A |
| WndrCo | Series C |
| Nationwide Ventures | Series A |
| Declaration Partners | Series C |
Market signals
Structured signals derived from secondary market and firmographic data.
- Jun 9, 2026
Named one of CNBC's World's Top Insurtech Companies.
- Jun 9, 2026
Named among Inc. 5000 fastest-growing private companies.
Recent news
Latest coverage and updates
- partners_withSep 24, 2026
Sure, Inc. partnered with Recoop group on Sep 24th '26.
Sure Filings
Explore SEC and related filing metadata, where available.
| Type | Date | Amount Offered | Amount Sold | Filing | Pages | Download |
|---|
Filing documents are not displayed on this public page. Request access to learn about available coverage.
Request accessFrequently Asked Questions
Common questions about Sure's valuation, stock price, and market status.
Is Sure a public or private company?
Sure is a private company.
What is the current stock price of Sure?
Sure is a private company with no public stock price. No recent secondary market data is available.
How much is Sure worth (valuation)?
Sure's valuation is estimated at $550.0M based on funding round data.
Can I buy Sure stock?
Sure shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors. Visit https://www.caplight.com to learn more.
When was Sure's last funding round?
Sure's most recent funding round was Series C on October 5, 2021.
Who are the main investors in Sure?
Key investors in Sure include Declaration Partners, Kinnevik, IA Capital Group.
Will Sure IPO soon?
No public IPO plans have been announced for Sure.
How can I track Sure secondary market activity?
Caplight tracks bids, offers, and trades for private companies. Visit https://www.caplight.com to monitor Sure's secondary market activity and sign up for updates.