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Sweet Analytics

Sweet Analytics

Private
LondonEnterprise Softwarehttps://sweetanalytics.com/

Last Round

VC Round

Jan 11, 2023

Total Funding Raised

$1.7M

Momentum

Top 25%

of companies Caplight tracks

Company Overview

Sweet Analytics operates in Enterprise Software and is based in London. Its latest recorded funding round was a VC Round in January 2023.

Sweet Analytics is a marketing and customer analytics software company that provides a customer data platform to help e-commerce businesses track customer behavior, optimize marketing spend, and improve retention.

Sector

Enterprise Software

Verticals

Marketing, E-commerce, Business Intelligence, Customer Experience

Business Model

B2B

Customer Profile

Subscription SaaS, Freemium

AI Layer

Application

Historical Pricing

Historical view of private secondary pricing and transaction trends.

Pricing history

Caplight clients see full MarketPrice™ history and secondary transactions.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

Momentum history

Caplight clients track how buyer interest and sentiment change over time.

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Sweet Analytics Comparables

Compare Sweet Analytics with similar companies based on industry and business-model similarity.

Sweet Analytics comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Polar Analytics
87%
Custimy
85%
Lebesgue
84%
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Sweet Analytics Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
VC RoundJan 11, 2023
SeedJul 28, 2022
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Key People

Founding team and executive leadership

Oliver Spark

CEO - Sweet Analytics Limited

Executive Team

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Sweet Analytics Investors

Notable investors and investment history

Sweet Analytics investors
InvestorRounds
The FSE GroupVC Round

Market signals

Structured signals derived from secondary market and firmographic data.

  • Aug 22, 2026

    Monthly visitors increased 85% MoM, reaching 6.2K.

  • Jan 6, 2026

    Monthly visitors increased 52% MoM.

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Sweet Analytics Filings

Explore SEC and related filing metadata, where available.

Sweet Analytics filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

Filing documents are not displayed on this public page. Request access to learn about available coverage.

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Frequently Asked Questions

Common questions about Sweet Analytics's valuation, stock price, and market status.

Is Sweet Analytics a public or private company?

Sweet Analytics is a private company.

What is the current stock price of Sweet Analytics?

Sweet Analytics is a private company, so its shares have no public market price. Caplight tracks Sweet Analytics's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.

How much is Sweet Analytics worth (valuation)?

Valuation information for Sweet Analytics is not publicly available.

Can I buy Sweet Analytics stock?

Sweet Analytics shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.

When was Sweet Analytics's last funding round?

Sweet Analytics's most recent funding round was VC Round on January 11, 2023.

Who are the main investors in Sweet Analytics?

Key investors in Sweet Analytics include The FSE Group.

Will Sweet Analytics IPO soon?

No public IPO plans have been announced for Sweet Analytics.

How can I track Sweet Analytics secondary market activity?

Caplight tracks bids, offers, and trades in Sweet Analytics's shares on secondary markets.

Firmographic Details

HeadquartersLondon
Employee Range13
Year Founded2018
Last FundingJan 11, 2023

Institutional Data Access

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