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Tracksuit

Tracksuit

Private
AucklandEnterprise Softwarehttps://tracksuit.com

Last Round

Series B

Jun 11, 2025

Est. Valuation

$93M

Total Funding Raised

$43.1M

Momentum

Top 5%

of companies Caplight tracks

Company Overview

Tracksuit operates in Enterprise Software and is based in Auckland. Its latest recorded funding round was a Series B round in June 2025.

Tracksuit is a market research company that provides a modern, always-on brand tracking platform to help marketers and agencies measure and communicate the value of brand-building.

Sector

Enterprise Software

Verticals

Marketing, Business Intelligence, Customer Experience

Business Model

B2B

Customer Profile

Subscription SaaS

AI Layer

Non-AI

Historical Pricing

Historical view of private secondary pricing and transaction trends.

Pricing history

Caplight clients see full MarketPrice™ history and secondary transactions.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

Momentum history

Caplight clients track how buyer interest and sentiment change over time.

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Tracksuit Comparables

Compare Tracksuit with similar companies based on industry and business-model similarity.

Tracksuit comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Latana
83%
Attest
83%
Behavio
77%
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Tracksuit Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Series BJun 11, 2025
Series AFeb 27, 2024
SeedFeb 13, 2023
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Key People

Founding team and executive leadership

Matthew Herbert

Co-Founder & Chief Commercial Officer

Founding Team

Connor Archbold

Founder and Co-CEO

Founding Team

Mike Mandis

CFO (via Oxygen Advisors)

Executive Team

Anne Dröge

Interim Chief Product Officer

Executive Team

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Tracksuit Investors

Notable investors and investment history

Tracksuit investors
InvestorRounds
Icehouse VenturesSeries A, Seed, Series B
AirAngelsSeries A
VMG PartnersSeries B
Shasta VenturesSeries A, Seed
Altos VenturesSeries B, Series A
AscentialSeries A, Seed
FootworkSeries B, Series A
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Market signals

Structured signals derived from secondary market and firmographic data.

  • Sep 25, 2026

    Recognized as AFR Best Place to Work Media and Marketing (4th place) 2024.

  • Sep 25, 2026

    Named Emerging Company of the Year 2024 at NZ Hi Tech Awards.

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Recent news

Latest coverage and updates

  • attends_eventSep 18, 2026

    Tracksuit Limited attends 'The Golden Thread' event in New Zealand on Oct 7th '26 and plans to share evidence on why brand matters in the age of AI.

  • has_revenueSep 2, 2026

    Tracksuit Limited records $20.8M in revenue in September 2025.

  • has_revenueSep 2, 2026

    Tracksuit Limited reports $15.4M in revenue for 2025.

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Tracksuit Filings

Explore SEC and related filing metadata, where available.

Tracksuit filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

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Frequently Asked Questions

Common questions about Tracksuit's valuation, stock price, and market status.

Is Tracksuit a public or private company?

Tracksuit is a private company.

What is the current stock price of Tracksuit?

Tracksuit is a private company, so its shares have no public market price. Caplight tracks Tracksuit's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.

How much is Tracksuit worth (valuation)?

Tracksuit's valuation is estimated at $93.0M based on funding round data.

Can I buy Tracksuit stock?

Tracksuit shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.

When was Tracksuit's last funding round?

Tracksuit's most recent funding round was Series B on June 11, 2025.

Who are the main investors in Tracksuit?

Key investors in Tracksuit include VMG Partners, Altos Ventures, Footwork, Blackbird Ventures.

Will Tracksuit IPO soon?

No public IPO plans have been announced for Tracksuit.

How can I track Tracksuit secondary market activity?

Caplight tracks bids, offers, and trades in Tracksuit's shares on secondary markets.

Firmographic Details

HeadquartersAuckland
Employee Range204
Year Founded2021
Last FundingJun 11, 2025

Institutional Data Access

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