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Upgrade Boutique

Upgrade Boutique

Private
Houston, TexasConsumer & Commercehttps://www.upgradeboutique.com/

Last Round

Seed

May 3, 2022

Total Funding Raised

$3M

Company Overview

Upgrade Boutique is a consumer goods and services company that operates a tech-enabled marketplace for custom wigs, hair extensions, and beauty services.

Sector

Consumer & Commerce

Verticals

Fashion & Beauty, E-commerce, Social Commerce, Vertical SaaS

Business Model

B2B2C

Customer Profile

Marketplace Commission, Subscription SaaS, Services & Consulting

AI Layer

Non-AI

Keywords

custom wigshair extensionsbeauty marketplacewig marketplacebespoke hairstylist platformvertical SaaSbeauty techhair business toolsmanaged marketplacewig installhair vendorcustom coloringbeauty entrepreneur

Historical Pricing

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

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Upgrade Boutique Comparables

Compare Upgrade Boutique with similar companies based on industry and business-model similarity.

Upgrade Boutique comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Mayvenn
81%
Parfait
79%
UNice Hair
70%

Upgrade Boutique Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
SeedMay 3, 2022
SeedMay 12, 2021
Pre SeedJul 20, 2020

Key People

Founding team and executive leadership

Britney Winters

Founder and CEO

Founding Team

Upgrade Boutique Investors

Notable investors and investment history

Upgrade Boutique investors
InvestorRounds
Next Coast VenturesSeed
The Artemis FundSeed
Mercury FundSeed
ANIM FundSeed

Market signals

Structured signals derived from secondary market and firmographic data.

  • Apr 19, 2026

    Monthly visitors increased 36% MoM, reaching 5K.

  • Feb 27, 2025

    Monthly visitors increased 50% MoM, reaching 9K.

Upgrade Boutique Filings

Explore SEC and related filing metadata, where available.

Upgrade Boutique filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

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Frequently Asked Questions

Common questions about Upgrade Boutique's valuation, stock price, and market status.

Is Upgrade Boutique a public or private company?

Upgrade Boutique is a private company.

What is the current stock price of Upgrade Boutique?

Upgrade Boutique is a private company with no public stock price. No recent secondary market data is available.

How much is Upgrade Boutique worth (valuation)?

Valuation information for Upgrade Boutique is not publicly available.

Can I buy Upgrade Boutique stock?

Upgrade Boutique shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors. Visit https://www.caplight.com to learn more.

When was Upgrade Boutique's last funding round?

Upgrade Boutique's most recent funding round was Seed on May 3, 2022.

Who are the main investors in Upgrade Boutique?

Key investors in Upgrade Boutique include The Artemis Fund, Mercury Fund.

Will Upgrade Boutique IPO soon?

No public IPO plans have been announced for Upgrade Boutique.

How can I track Upgrade Boutique secondary market activity?

Caplight tracks bids, offers, and trades for private companies. Visit https://www.caplight.com to monitor Upgrade Boutique's secondary market activity and sign up for updates.

Firmographic Details

HeadquartersHouston, Texas
Employee Range5
Year Founded2019
Last FundingMay 3, 2022

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