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WAY Experience

WAY Experience

Private
MilanMedia, Entertainment & Gaminghttps://wayexperience.it/

Last Round

VC Round

Jun 20, 2025

Est. Valuation

$6.63M

Total Funding Raised

$221,000

Momentum

Top 25%

of companies Caplight tracks

Company Overview

WAY Experience is a creative cultural enterprise that creates and produces immersive virtual and mixed reality experiences for museums, cultural venues, and companies.

Sector

Media, Entertainment & Gaming

Verticals

AR/VR Experiences, Virtual Tours, Content Creation, Event Management

Business Model

B2B

Customer Profile

Services & Consulting, Revenue Share, Government Contracts

AI Layer

Application

Keywords

immersive storytellingVR toursAR/VR experiencesmuseum VRedutainmentcultural heritage techvirtual tourscustom VR developmentimmersive learninglocation-based entertainmentLBEVR content creationVR production studiocorporate training VRmixed realityXR

Historical Pricing

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

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WAY Experience Comparables

Compare WAY Experience with similar companies based on industry and business-model similarity.

WAY Experience comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
HTC Corporation
64%
Moment Factory
54%

WAY Experience Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
VC RoundJun 20, 2025
SeedJul 26, 2023

Key People

Founding team and executive leadership

Mattia Trapani

CTO & Co-founder

Founding Team

Marco Pizzoni

Founder And CEO

Founding Team

WAY Experience Investors

Notable investors and investment history

WAY Experience investors
InvestorRounds
GDA VentureVC Round
Fondazione Social Venture Giordano Dell'AmoreVC Round, Seed
Fondazione CariploVC Round

Market signals

Structured signals derived from secondary market and firmographic data.

  • Jul 26, 2026

    Monthly visitors grew 367% MoM, reaching 18.9K.

  • May 23, 2026

    Grew 15% QoQ from 33 to 38 employees.

WAY Experience Filings

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WAY Experience filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

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Frequently Asked Questions

Common questions about WAY Experience's valuation, stock price, and market status.

Is WAY Experience a public or private company?

WAY Experience is a private company.

What is the current stock price of WAY Experience?

WAY Experience is a private company with no public stock price. No recent secondary market data is available.

How much is WAY Experience worth (valuation)?

WAY Experience's valuation is estimated at $6.6M based on funding round data.

Can I buy WAY Experience stock?

WAY Experience shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors. Visit https://www.caplight.com to learn more.

When was WAY Experience's last funding round?

WAY Experience's most recent funding round was VC Round on July 26, 2023.

Who are the main investors in WAY Experience?

Key investors in WAY Experience include GDA Venture, Fondazione Social Venture Giordano Dell'Amore.

Will WAY Experience IPO soon?

No public IPO plans have been announced for WAY Experience.

How can I track WAY Experience secondary market activity?

Caplight tracks bids, offers, and trades for private companies. Visit https://www.caplight.com to monitor WAY Experience's secondary market activity and sign up for updates.

Firmographic Details

HeadquartersMilan
Employee Range29
Year Founded2019
Last FundingJun 20, 2025

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