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Whisker

Whisker

Private
Auburn Hills, MichiganConsumer & Commercehttps://whisker.com

Last Round

Recap

Jul 1, 2024

Est. Valuation

$1B

Total Funding Raised

$31.04M

Company Overview

Whisker operates in Consumer & Commerce and is based in Auburn Hills, Michigan. Its latest recorded funding round was a Growth Equity round in December 2019.

Whisker is a pet technology company that manufactures and sells smart pet products, including the Litter-Robot self-cleaning litter box and the Feeder-Robot automatic feeder.

Sector

Consumer & Commerce

Verticals

D2C Brands, Consumer Electronics, Home & Lifestyle, IoT Hardware

Business Model

B2C

Customer Profile

Hardware + Subscription, Hardware Sales

AI Layer

Application

Historical Pricing

Historical view of private secondary pricing and transaction trends.

Pricing history

Caplight clients see full MarketPrice™ history and secondary transactions.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

Momentum history

Caplight clients track how buyer interest and sentiment change over time.

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Whisker Comparables

Compare Whisker with similar companies based on industry and business-model similarity.

Whisker comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Petkit
89%
Casa Leo
85%
Furbulous
84%
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Whisker Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
RecapJul 1, 2024
Growth EquityDec 4, 2019
AngelApr 1, 2000
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Key People

Founding team and executive leadership

Jacob Zuppke 🐈

President & CEO, Board Member

Executive Team

Tyler Hall

Chief Financial Officer

Executive Team

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Whisker Investors

Notable investors and investment history

Whisker investors
InvestorRounds
Promus Equity PartnersGrowth Equity
Pondera HoldingsGrowth Equity
Aldine Capital PartnersGrowth Equity

Market signals

Structured signals derived from secondary market and firmographic data.

  • Oct 27, 2025

    Introduced the Litter-Robot 5 Pro, Litter-Robot 5, and Litter-Robot EVO.

  • Oct 24, 2025

    Operated without raising venture capital, funded by founders and profits.

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Recent news

Latest coverage and updates

  • expands_facilitiesOct 1, 2026

    Whisker recently expanded its distribution network with a 47,000-square-foot third-party fulfillment facility in North Las Vegas, Nevada, to support its growing litter business and broader U.S. product distribution.

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Whisker Filings

Explore SEC and related filing metadata, where available.

Whisker filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

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Frequently Asked Questions

Common questions about Whisker's valuation, stock price, and market status.

Is Whisker a public or private company?

Whisker is a private company.

What is the current stock price of Whisker?

Whisker is a private company, so its shares have no public market price. Caplight tracks Whisker's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.

How much is Whisker worth (valuation)?

Whisker's valuation is estimated at $1.0B based on funding round data.

Can I buy Whisker stock?

Whisker shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.

When was Whisker's last funding round?

Whisker's most recent funding round was Recap on July 1, 2024.

Who are the main investors in Whisker?

Key investors in Whisker include Pondera Holdings.

Will Whisker IPO soon?

No public IPO plans have been announced for Whisker.

How can I track Whisker secondary market activity?

Caplight tracks bids, offers, and trades in Whisker's shares on secondary markets.

Firmographic Details

HeadquartersAuburn Hills, Michigan
Employee Range567
Year Founded2000
Last FundingJul 1, 2024

Institutional Data Access

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