AdFirst
Overview
AdFirst is a venture capital firm that co-invests with other VCs in early and expansion stage start-ups. Along with investments, they provide strategic marketing expertise. Their focus is on B2C, AdTech, and E-commerce businesses.
Investments
| Company | Date | Stage | Lead |
|---|---|---|---|
| Wayflyer | Feb 2022 | Series B | - |
| Finom | Feb 2024 | Series B | - |
| Wheely | Apr 2019 | Series B | - |
| Osome | Nov 2019 | Seed | Co-investor |
| Adapty | Nov 2022 | Seed | Co-investor |
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Sector & Stage Mix
Industry, funding stage, and valuation band breakdowns.
FAQ
Where is AdFirst based?
AdFirst is headquartered in Limassol, Limassol District (Leymasun), Cyprus.
When was AdFirst founded?
AdFirst was founded in 2017.
How many portfolio companies does AdFirst have?
AdFirst has 22 portfolio companies in Caplight's dataset.
What are some companies in AdFirst's portfolio?
Portfolio companies visible on Caplight include Wayflyer, Finom, Wheely, Osome, Adapty.
What was AdFirst's most recent investment shown here?
AdFirst's most recent investment in this portfolio sample was in Finom in 2024.
What sectors does AdFirst focus on?
AdFirst focuses on Enterprise Software, Consumer & Commerce, FinTech, FinTech, FinTech, Enterprise Software, Mobility, Transportation & Logistics, FinTech, FinTech, FinTech, Healthcare & Life Sciences, Healthcare & Life Sciences, Mobility, Transportation & Logistics, Enterprise Software, FinTech, Cybersecurity, FinTech, FinTech, Enterprise Software, Healthcare & Life Sciences, Crypto & Web3, Media, Entertainment & Gaming, Consumer & Commerce, Enterprise Software, Enterprise Software, FinTech, Enterprise Software, Enterprise Software, Enterprise Software, Enterprise Software, AI, Data & Cloud Infrastructure, Enterprise Software, FinTech, Consumer & Commerce, Consumer & Commerce, Enterprise Software, Consumer & Commerce, Crypto & Web3, Enterprise Software, Consumer & Commerce.
What company stages does AdFirst focus on?
AdFirst typically invests at the Early stage.
What is AdFirst's AUM?
AdFirst's assets under management are estimated between $0.0 and $50.0M.