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Sports Loft

Sports Loft

London, Englandsportsloft.co

Overview

Sports Loft is a London-based sports technology hub and investment firm founded in 2019 by Charlie Greenwood. It focuses on connecting early-stage (Seed to Series B) and high-growth companies in the sports and media technology sector with investors and industry executives. The firm provides deal flow to investors and also invests directly in some of its member companies. Sports Loft supports its portfolio by offering access to a network of sports and media executives, helping with market entry, securing investment, and increasing industry visibility. The firm concentrates on technologies that help sports organizations grow, strengthen, and monetize their audiences.

Portfolio Companies

4

Investments

Sports Loft investments
CompanyDateStageLead
FevoDec 2021Series CCo-investor
TagboardApr 2022Series A ExtensionCo-investor
Slate MediaOct 2020SeedCo-investor
KartaJul 2023SeedCo-investor

Sector & Stage Mix

Industry, funding stage, and valuation band breakdowns.

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SeedSeries ASeries BGrowth

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Investment Activity

Yearly cadence, pace, and funding raised over time.

Premium
2021
2022
2023
2024
2025
2026

Portfolio analytics

Caplight clients see yearly investment pace and funding raised over time.

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FAQ

Where is Sports Loft based?

Sports Loft is headquartered in London, England, United Kingdom.

When was Sports Loft founded?

Founding year information for Sports Loft is not publicly available.

How many portfolio companies does Sports Loft have?

Sports Loft has 4 portfolio companies in Caplight's dataset.

What are some companies in Sports Loft's portfolio?

Portfolio companies visible on Caplight include Fevo, Tagboard, Slate Media, Karta.

What was Sports Loft's most recent investment shown here?

Sports Loft's most recent investment in this portfolio sample was in Karta in 2023.

What sectors does Sports Loft focus on?

Sports Loft focuses on Media, Entertainment & Gaming, Media, Entertainment & Gaming, Media, Entertainment & Gaming, Consumer & Commerce, Enterprise Software, Enterprise Software, Consumer & Commerce.

What company stages does Sports Loft focus on?

Sports Loft typically invests at the Early stage.

Firmographic Details

HeadquartersLondon, England
Year FoundedN/A

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