Fluency
PrivateLast Round
Series A
Dec 15, 2025
Total Funding Raised
$40.2M
Momentum
Top 5%
of companies Caplight tracks
Company Overview
Fluency operates in Enterprise Software and is based in Burlington, Vermont. Its latest recorded funding round was a Series A round in December 2025.
Fluency is an adtech and SaaS company that provides a digital advertising operating system to automate, manage, and scale advertising campaigns across major digital channels.
Sector
Enterprise Software
Verticals
Digital Advertising, Marketing, Workflow Automation
Business Model
B2B
Customer Profile
Subscription SaaS
AI Layer
Application
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Fluency Comparables
Compare Fluency with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| Skai | 81% | |
| Optmyzr | 78% | |
| Smartly.io | 77% |
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Fluency Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series A | Dec 15, 2025 | ||||
| Seed | Aug 12, 2019 |
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Key People
Founding team and executive leadership
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Fluency Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Integrity Growth Partners | Series A |
Market signals
Structured signals derived from secondary market and firmographic data.
- Jul 1, 2026
Integration partnership disclosed via job posting.
- Jul 1, 2026
Announced integration with Google Ads.
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Recent news
Latest coverage and updates
- attends_eventOct 19, 2026
Fluency attends Advertising Week New York in New York, where its senior vice-president of product Eric Picard and vice-president of growth Heather Chevalley discuss agentic AI and campaign architecture.
- recognized_asAug 13, 2026
Inc. names Fluency to its 2026 Inc. 5000 list of fastest-growing private companies for the fourth consecutive year, ranking it in the top 40% overall and No. 5 among Vermont’s fastest-growing companies on Aug 13th '26.
- recognized_asAug 13, 2026
Within the past year, Fluency is named one of Vermont's Best Places to Work and appears on Ad Age's Best Places to Work list for the second year in a row.
- recognized_asAug 13, 2026
Fluency is named to the 2026 Inc. 5000 list by Inc. and ranks in the top 40% overall and No. 5 among Vermont's fastest-growing companies on Aug 13th '26 in Vermont.
- recognized_asAug 13, 2026
In 2024, Amazon Ads names Fluency a finalist for Technology Innovation in the Amazon Ads Partner Awards.
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Fluency Filings
Explore SEC and related filing metadata, where available.
| Type | Date | Amount Offered | Amount Sold | Filing | Pages | Download |
|---|
Filing documents are not displayed on this public page. Request access to learn about available coverage.
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Frequently Asked Questions
Common questions about Fluency's valuation, stock price, and market status.
Is Fluency a public or private company?
Fluency is a private company.
What is the current stock price of Fluency?
Fluency is a private company, so its shares have no public market price. Caplight tracks Fluency's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.
How much is Fluency worth (valuation)?
Valuation information for Fluency is not publicly available.
Can I buy Fluency stock?
Fluency shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.
When was Fluency's last funding round?
Fluency's most recent funding round was Series A on December 15, 2025.
Who are the main investors in Fluency?
Key investors in Fluency include Integrity Growth Partners.
Will Fluency IPO soon?
No public IPO plans have been announced for Fluency.
How can I track Fluency secondary market activity?
Caplight tracks bids, offers, and trades in Fluency's shares on secondary markets.